Core Web Vitals
LCP, CLS and INP optimised so your site passes Google’s page-experience checks.
Technical SEO in Mumbai
Technical SEO Services in Mumbai
Even great content won’t rank if Google can’t crawl, index or load your site. We fix the technical foundation so everything else works.
Core Web VitalsCrawl & IndexingSchema MarkupSite SpeedMobile
Technical SEO is the work under the bonnet of your website: making sure Google can reach every important page, keep it in its index, load it quickly on a phone and know which single address is the real one. If any of that is broken, good content and links help very little, because Google either cannot see the page or sees the wrong copy of it.
Infoways does technical SEO for business websites, WordPress sites, online stores and custom-built sites in Mumbai, Navi Mumbai and Thane. We crawl the site the way Google does, fix what we can directly and give your developer a written list for anything needing their access.
Work With Infoways
Technical SEO Services, done properly.
A Navi Mumbai team, one clear plan, and work you fully own.
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What We Fix
The Foundation Rankings Are Built On
We crawl your site like Google does and fix everything holding it back.
Crawlability & Indexing
Fix crawl errors, robots, canonicals, sitemaps and index bloat so the right pages get indexed.
Site Speed
Image, code and caching optimisation so pages load fast on every device and network.
Schema Markup
LocalBusiness, Service, FAQ, Product and Review schema for rich results.
Mobile Optimisation
Mobile-first fixes — Google ranks the mobile version of your site first.
Site Architecture
Clean internal linking and structure so link equity flows to your key pages.
Ready to get started with Technical SEO?
Get a free technical SEO audit — we’ll show you exactly what’s holding your site back.
Get a Free Technical AuditFrom Our Own Audit
What We Found When We Audited Our Own Site
In October 2026 we ran our full technical audit on infoways.in itself. The site is fast and was built with care, and it still had problems no visitor would ever notice. Every page loaded on both www and non-www addresses with no redirect. Over 3,700 internal links pointed at /index.html versions of pages, while our sitemap listed the clean addresses. Unrelated projects on the same hosting account could be reached under our domain.
Two more were easy to miss. One stray semicolon in the stylesheet switched off a mobile rule and squeezed a row of tiles into tiny boxes on phones. And spam pages left over from an old malware attack were still appearing in search months after they were deleted, until server rules started returning “410 Gone” for them. We wrote up each finding and its fix in what is technical SEO. The lesson: technical problems are silent, so someone has to look for them on purpose.
Symptoms & Fixes
Common Technical Problems and How They Get Fixed
What the owner notices, what is usually behind it, and the fix.
| What you notice | 1Usual cause | 2The fix |
|---|---|---|
| Pages missing from Google | A “noindex” setting left on after a redesign, a robots.txt block, or a page nothing links to | Remove the block, list the page in the sitemap, link to it from related pages and request indexing |
| The same page on several addresses | www and non-www, http and https, or /index.html versions all loading | Permanent (301) redirects to one address, plus a canonical tag on every page |
| Slow on phones | Heavy images, too many plugins and scripts, no caching or slow hosting | Resize and compress images, delay non-essential scripts, add caching, and change hosting only if needed |
| Old or spam pages still in search | Deleted pages returning the wrong status code | Redirect to the closest live page, or return 404 or 410 if the page is gone for good |
| No star ratings or FAQs in results | Missing or invalid structured data | Add correct schema and test it with Google’s Rich Results Test |
1Usual cause
- Pages missing from Google
- A “noindex” setting left on after a redesign, a robots.txt block, or a page nothing links to
- The same page on several addresses
- www and non-www, http and https, or /index.html versions all loading
- Slow on phones
- Heavy images, too many plugins and scripts, no caching or slow hosting
- Old or spam pages still in search
- Deleted pages returning the wrong status code
- No star ratings or FAQs in results
- Missing or invalid structured data
2The fix
- Pages missing from Google
- Remove the block, list the page in the sitemap, link to it from related pages and request indexing
- The same page on several addresses
- Permanent (301) redirects to one address, plus a canonical tag on every page
- Slow on phones
- Resize and compress images, delay non-essential scripts, add caching, and change hosting only if needed
- Old or spam pages still in search
- Redirect to the closest live page, or return 404 or 410 if the page is gone for good
- No star ratings or FAQs in results
- Add correct schema and test it with Google’s Rich Results Test
Pages not appearing at all? Read why your website is not showing on Google first, or ask for an SEO audit.
Our Process
How a Technical SEO Project Runs
Indexing problems come first, because a page Google has not indexed cannot rank at all.
-
1
Step 1
Crawl and collect
A full crawl of the site, plus the Search Console Pages report and real-user speed data for your key pages.
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2
Step 2
Prioritise
Issues ranked by impact: indexing blocks first, then duplicate addresses, then speed and mobile, then schema.
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3
Step 3
Fix
On WordPress, through settings, plugins and theme changes. On custom sites, in the code or server configuration. Every change is written down.
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4
Step 4
Verify
Re-crawl, test redirects, check pages on a real phone and use “Validate fix” in Search Console so Google re-checks.
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5
Step 5
Keep watching
Server rules and settings can quietly disappear after updates, so we re-check them after every deployment and each month.
What’s Included
Included in Our Technical SEO Work
- Robots.txt and noindex settings reviewed
- Redirects for www, https, /index.html and old URLs
- A canonical tag on every page
- A clean XML sitemap submitted in Search Console
- Core Web Vitals (LCP, INP and CLS) improved on mobile
- Images compressed and served in modern formats such as WebP
- Schema for your business, services, FAQs and breadcrumbs
- Broken links and 404 pages fixed or redirected
- A written change log your developer can follow
Effort & Cost
What Decides How Much Technical Work You Need
The platform matters most. Wix and Shopify handle many settings for you but limit what can be changed. WordPress gives more control through settings and plugins, and often suffers from plugin bloat. Custom-built sites usually need code or server access for anything beyond the content. We also need access to your hosting, which you should already own.
A site that has been hacked, moved domain or redesigned with changed URLs has more to clean up, and a 20-page clinic site in Vashi is a very different job from a store with thousands of products. Sometimes an old site costs more to patch than to rebuild; our post on website redesign signs helps you decide, and how to speed up your website covers the speed fixes you can try yourself.
Honest Advice
What Technical SEO Will Not Fix
Technical work lets Google see your pages. It does not make thin or off-topic pages worth ranking. If your service page has three lines of text, or targets a search that does not match what you sell, you need on-page SEO and content as well.
Do not chase a perfect 100 in PageSpeed Insights. Passing Core Web Vitals on real phones matters; the last few points rarely do. And never edit robots.txt or redirects on a live site unless you know exactly what they do.
Learn More
New to Technical SEO? Start Here
Plain-English guides you can work through yourself.
FAQ
Technical SEO — Common Questions
Still have a question?
Ask us on WhatsApp. A real person from our Navi Mumbai team replies.
Ask on WhatsAppWhat is technical SEO?
It’s optimising your site’s code, structure and speed so search engines can crawl, index and rank it effectively — the essential foundation under content and links.
Why is my site not getting indexed?
Common causes are crawl blocks, canonical issues, thin pages, slow loading or missing sitemaps. We audit and fix these.
Will fixing Core Web Vitals help my rankings?
Yes — page experience is a ranking factor, and faster sites also convert better and reduce bounce.
Do you provide a technical audit?
Yes — a full technical audit with prioritised fixes is where we start.
How soon after a fix does Google notice?
Google has to visit the page again first. Important pages are often re-crawled within days, others can take a few weeks. Using “Validate fix” in Search Console asks Google to re-check the affected pages.
Can you work on a site another company built?
Yes. We need access to the content system, hosting and Search Console. If you do not have those logins, getting them back from the previous developer is the first step, since the accounts should be in your name.
Our rankings dropped after a redesign. Can technical SEO help?
Often, yes. The usual cause is that old page addresses changed with no redirects, so Google lost the pages it had ranked. Mapping old addresses to new ones with permanent redirects usually brings much of the lost traffic back.
Fix What’s Blocking Your Rankings
Get a free technical SEO audit — we’ll show you exactly what’s holding your site back.
Get a Free Technical AuditFree Consultation
Tell Us About Your Project
Tell us what you want to achieve with your website, software, SEO or AI automation. We reply within one business day, usually the same day, with specific advice, at no cost and with no commitment.
- We review your current website, software and rankings
- We suggest the highest-impact place to start
- You get a clear picture of scope and timelines
- No sales pressure, just honest advice.
Got it, thank you!
We’ll go through what you send and get back to you within one business day, usually the same day.
Want a faster reply? WhatsApp us
Prefer to talk first? We reply within one business day, usually the same day.
+91 79770 75981
amol@infoways.in